In Ed Catmull’s book Creativity, Inc., he mentions that during the research phase for Pixar’s hit movie Inside Out, they learned from a neuroscientist that only 40 per cent of what we see comes from our eyes. The rest of the information is pulled from memory, patterns and experience. Continue reading
Tag: Creativity Inc.
I am currently reading Creativity, Inc. by Ed Catmull, the president of Pixar Animation and Disney Animation. So interesting.
He always wanted to make the first animated movie. And although he loved drawing as a young person, there weren’t really any courses he could take in that field so he took physics. He went on to help create the first computer animation applications and one day he was summoned to an interview with a guy who was interested in special effects named George Lucas. This was post the first Star Wars so it was a big deal. The first question Lucas asked Catmull was who else he should be interviewing for this job. And without hesitation Catmull rhymed off a list of others who were also leaders in the field. Continue reading